Question 1

Is this actually free?

Accepted Answer

Yes — no credit card, no trial, no catch. We generate reports at cost because every good conversation starts with something worth talking about. If you want to walk through the findings with us, there is a free 30-minute call option at the end. That is your choice, not a requirement.

Question 2

How does the AI research my business?

Accepted Answer

We use Claude (Anthropic's AI) to search your website, Google Business Profile, social media presence, and competitor signals in real time. It looks for AI adoption indicators across your industry and compares what your specific competitors are actually doing — then writes your report from scratch. Not a template.

Question 3

Will someone call me?

Accepted Answer

Only if you ask. The assessment ends with an option to book a free 30-minute call with Alun from ARDNT. There is no follow-up sequence, no sales email drip, and nothing automated after you close the page.

Question 4

Is the AI business assessment specific to my company, or is everyone getting the same report?

Accepted Answer

Researched and written live for your specific business. Two plumbers in the same postcode would get different reports based on their websites, reviews, team size, and what their competitors are actually doing.

Question 5

My business is not very tech-forward. Is an AI assessment relevant to me?

Accepted Answer

Especially then. The report scores your AI readiness honestly — including gaps. Knowing where you stand is more useful than pretending you are further ahead. Some of our most useful conversations start with a moderate readiness score.